The Blended Salon & Spa: Can It Work? Yes, it is the Wave of the Future!

Oh, I bet you think I’m writing about a salon and a spa under one roof. No, that’s not the “mix” I’m writing about. I want to review the concept of commission and rental shop in one place!

Well now you really think I’m crazy. I do not believe it. Some salon owners are very smart when it comes to making money and being successful. Some have discovered the right combination of commission and stand rental arrangements to make the workshop run like a well-oiled machine!

So who are these owners?

I would like to profile one that I am particularly impressed with. He is smart, professionally talented and financially savvy while having a heart and working hard to improve the lives and careers of his professional team. This is an amazing combination. I have listened, in the last 4 years, to many, many salon and spa owners. I have listened to those who work for both the commission store owner and the booth rental owner and neither has had the work and life ethic of this particular gentleman.

Mark Cottle, owner of Kaya Beauty in Henderson, Nevada, has no idea I’m writing about him, but that’s okay because he’d blush if I told him before I finished. Mark is a very talented beauty professional. He is a teacher, mentor and entrepreneur. “I want my team to be successful,” he says if you ask why he feels so comfortable when one of his professionals says he wants to rent it, “any salon owner who doesn’t want his team to” own “his clients and make big things are afraid of losing. ” His confidence in his ability to groom great talents shines through in everyone in the shop.

You have to remember that although I am a financial professional who created contact management software for solo beauty professionals, I am also a very vain 50 year old woman who hates gray hair and needs to be “blonde”, even though God gave me the! Good old dark brown Italian to work with! I am very loyal to some very talented professionals who credit Mark & ​​Kaya for their success.

I am also finally getting my nails done and as a gift I had a facial and massage on my birthday as a gift from my staff. What an incredible event, everything in Kaya, the best deal with great people, all loving what they do and making their work a pleasant career.

All of them, when asked what is important to the owner of the salon and spa, say “Mark only cares about the happiness of the client”, “If the client is not being cared for by a professional in the salon, we must all understand and help them find the right professional in the salon to work with. ” Wow, what a concept.

Mark bought each member of his team a copy of Michael Cole’s Redken-sponsored book “A Little More Out of the Box” to read, study, and discuss at future group meetings. I was lucky enough to read a copy and what a great book for all beauty professionals, as well as anyone in business who lives with customer service as a crucial part of their career. Mark gave them the book with the goal of creating success for each team member, which in turn creates success for the workshop.

Now I can’t tell you the financial formula for renting the stand on commission and what the divisions and monthly rates are. I can tell you that all the work is to sell the product, not “force the sale” of the product to the clients, the reception calls all the clients of the staff in charge the day before the appointment (I think it is too late, but that is another customer management history). , and they are super friendly helping in any way they can.

When Mark told me, as I commented on how wonderful his management style was and how unique he is in the market, “if a client likes the work of a professional, they will follow him anywhere. Why shouldn’t he do it? happy to the professional? to be here so that the client is happy to be here? I do not own the client, nobody is, but the loyalty of the client towards his professional is expected “. Then I knew that Mark understood the fundamentals that most salon owners ignore or suppress simply by “owning” the customer.

Your professionals are your best and most valuable asset. As a Salon & Spa owner, treat them well and you will have the beauty professional and your clients for life.

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