How a motorcycle brand became a cultural symbol

When most motorcyclists head out for an afternoon of free riding, they think of the allure of the open road. No schedules, no meetings, nothing at all, just freedom. Most of the time, fans can gift you with the joy of just browsing. That is why cruiser motorcycles are so prevalent in today’s market. In this article, we will look at part of the history behind one of the most famous American motorcycle brands: Harley-Davidson.

Harley-Davidson was founded just after the turn of the 20th century through the combined efforts of William S. Harley and Arthur Davidson. The two made up the first three production bikes in a 10×15 shed. Just a couple of years after its inception as a company, a motorcycle shop was opened in Chicago and all three motorcycles were sold. CH Lang sold those first motorcycles.

These motorcycles were dating the first cars that were built, so presumably they were incredibly investigative. The goal was to create a sustainable engine. Your vehicle earned a perfect score of 1000 points in the 7th Annual American Federation of Motorcyclists Endurance and Reliability Contest. The name was a mouthful, but the prestige was immense. Winning the national small town bike makers competition helped propel the brand into the production stage. Another significant achievement that helped propel them to prominence was setting the Federation of American Motorcyclists at 188.234 miles per gallon. The combined strength of these two awards in 1908 set the company on the path to success. The first police motorcycle was also sold that year to the Detroit Police Department.

Over the years, the company continued to innovate both in the engine and in the structure, composition and suspension of the motorcycles. By the time the company turned 100, it had gained worldwide renown as a successful brand, operating in 67 different countries with four main plants in the United States. Its brand recognition has spurred a chain of Harley-Davidson motorcycle stores that operate on a franchise basis throughout the United States. They created a special feeling as a chartered organization with the camaraderie of brothers and sisters focused on those who share their enthusiasm for the path. The longest running motorcycling magazine, The Enthusiast, is still maintained by his company, and overall records indicate that they will remain prominent well into the future. Their ad campaigns make sure you understand their long-standing heritage and their dedication to their loyal demographic that comprises nearly 90 percent of men. Recent changes to her portfolio include a site designed specifically for women and possible adaptations to her favorite attractions to accommodate her growing popularity.

Overall, Harley-Davidson has been an exceptionally successful company. They enjoy 42 years of single-handed pioneering the world of motorcycling in the United States and have proven resilient and applicable in every decade since their inception. His motorcycle shops represent the latest push to exert his brand’s influence and wealth on the seemingly rebellious set of men who buy his wares. With public charity programs and the ability to produce a quality motorcycle, they are unlikely to go away anytime soon.