Category: Digital Marketing

Consistent patterns of behavior govern leadership styles. There are certain tactics that a leader exercises to influence followers. There are a total of eight fundamental tactics that a leader uses while running a group. These tactics are independent of leadership styles. These eight tactics are Direction, Persuasion, Negotiation, Engagement,...

How to build a highly effective team starts with great entertainment at team training events. You’d be surprised how many show bands are actually hired to entertain at Team Building events. And the best of the best of the best comes from the classic entertainment options. We know the...

Visual marketing is the use of images, colors, videos, signs, and symbols to attract potential customers to your products and/or services. Studies by 3M Corporation have shown that we process images 60,000 times faster than text. Therefore, using visual marketing will communicate your message to your potential customers much...

What is the difference between local insurance SEO and national insurance SEO? In fact, what do SEO specialists mean when they discuss the difference between regional SEO and national SEO? And how do these three important categories affect the search engine results pages of major search engines like Google...

A concept-based marketing tool that is an explainer video is well known to everyone. Any make without having at least one explainer video is like having a delicious biryani without the raita, it just doesn’t make the mark. According to reports, only 12 percent of online businesses do not...

An important question to answer when creating or reviewing a website is “What are the needs of my visitors?” The answer will drive your site design and marketing decisions. Customer decision making process One way to understand visitor needs is to think in terms of the customer’s decision-making process....

The popularity of hi-tech gadgets is sweeping across the world like a storm and almost everyone wants to own one or more of these amazing gadgets. The problem is that not all potential buyers of these high-tech gadgets are tech-savvy and have little to no knowledge of these gadgets,...

In the current times, when all industries are pushing more towards the digitization of their operations and services, Social Media Marketing becomes a dominant aspect. No brand or organization can hope to advance without implementing an efficient Modus Operandi for its Social Marketing. People of all age groups and...

Have you come across the term eBaypreneur? Well, you might be heading to this title if you are thinking of or selling on the well-known auction website, eBay. There have been plenty of wild success stories of people seemingly putting in a few hours a day selling items on...

Home-based business statistics seem to vary depending on who presents them. The US Bureau of Labor Statistics reported that there were more than 18.3 million home-based businesses in the United States. However, a national research firm estimated the number of home office households in the US to be as...